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漢貝托Humberto Valles:美籍墨西哥人,廣東新風(fēng)景陶瓷有限公司(ICC瓷磚)總經(jīng)理,InDesign創(chuàng)意總監(jiān),ICC General Manager。
在各種各樣提升創(chuàng)造力的事情里,如果要選一個(gè)出來(lái),旅行肯定排首位。如果不能到國(guó)外,只要到外地,與日常工作不同的地方去也好。
從事陶瓷行業(yè)的大多數(shù)人,一般來(lái)自佛山或鄰近的省份。如果要出行,不妨選擇到北京、上海、廈門、蘇州、澳門和香港等地方,去做不同的事,看不同的人,不同的顏色,不同的建筑風(fēng)格。
積極去嘗試,哪怕有時(shí)與工作有關(guān)。關(guān)注周圍的一切,或許這就是你下一個(gè)項(xiàng)目、產(chǎn)品、設(shè)計(jì)的靈感來(lái)源。
如果能夠出國(guó)旅行便更好了,因?yàn)槟銓?huì)經(jīng)歷與日常生活完全不同的體驗(yàn),飲食、生活方式、建筑、天空、色彩、人們的衣著打扮、家庭、餐廳、商店的布置等等。所有這些將幫助你學(xué)習(xí)新的東西和風(fēng)格,當(dāng)然,也能讓你產(chǎn)生新的點(diǎn)子,你只需要打開身心,完全的接收你所見(jiàn)到、感受到的一切,他們便能發(fā)生特別的作用。
如果你要到國(guó)外的話,每年的意大利博洛尼亞展會(huì)是陶瓷行業(yè)人士必到的一站。到了那里,那當(dāng)然不能錯(cuò)過(guò)只需兩小時(shí)行程便到達(dá)的維羅納和威尼斯。第二個(gè)不錯(cuò)的選擇是美國(guó)的Coverings 展會(huì),一般在奧蘭多,有時(shí)在芝加哥,去年在亞特蘭大,而明年將在拉斯維加斯(成人的迪斯尼游樂(lè)場(chǎng))舉行。在這里你可以看到最現(xiàn)代的酒店,他們?cè)诩ち业母?jìng)爭(zhēng)下,推出的最好的餐館、酒吧,夜總會(huì)……當(dāng)然少不了值得一看的、你只能在這座城市見(jiàn)到的高大華麗的建筑、裝飾、設(shè)計(jì)等等。從達(dá)拉斯維加斯去洛杉磯、三藩和圣迭戈很方便,這是去看看美國(guó)現(xiàn)代化一面的好機(jī)會(huì)。
第三個(gè)選擇是去二月份的西班牙瓦倫西亞cevisama展會(huì),這個(gè)展會(huì)也是很不錯(cuò)的,但由于剛好是中國(guó)的春節(jié),所以沒(méi)有那么受歡迎。如果你去的話,同樣可以去附近的巴塞羅那等大城市逛逛。
我現(xiàn)在呢,正在印度尼西亞度過(guò)中國(guó)國(guó)慶假日,準(zhǔn)確來(lái)說(shuō)是在巴厘島。
這是我第二次來(lái)這里。第一次來(lái)的時(shí)候,我和妻子就決定一定要再來(lái)。我們喜歡這里宜人的氣候和天氣,還有熱情好客的巴厘人。他們太有創(chuàng)造力了,他們獨(dú)特的建筑超乎外人想像。
在這里我看到各種繽紛的色彩、豐富的樣式和不同的風(fēng)格,相信這些有趣的設(shè)計(jì)和產(chǎn)品能給我?guī)?lái)許多啟發(fā),為未來(lái)推出新產(chǎn)品、空間設(shè)計(jì)帶來(lái)幫助。
如果你有計(jì)劃到國(guó)外參加下一個(gè)陶瓷大展會(huì)。我建議你去明年四月二十九日至五月二日在拉斯維加斯的coverings。希望在那里見(jiàn)到你!(翻譯:吳凱怡)
One of the things that has to be on the top of your list if you want to improve your creativity is traveling. If you can’t travel outside of China just try to go to places that are very different than where you are from or where you work.
In our case and in our industry most people are from Foshan or work in Foshan and come from nearby provinces. If you can travel go to Beijing, Shanghai, Xiamen, Suzhou, Macao, and Hong Kong. This will help you see different things, people, colors, architecture, buildings, styles, etc.
Just try to do it even if it is work related. But when you travel make sure you pay attention to everything that is around you and to the things that may inspire you to do your next project, product, design or decoration.
And if you can travel outside of China even better because you will see for sure things that are absolutely different to anything you have ever seen before. The food, the lifestyle, the architecture, the sky, the colors, the way people dress, the way the homes, restaurants, businesses are decorated. All of these will help you learn new things, styles, etc., and for sure will help you with new ideas but you need to make sure that if you go, make sure you open your mind and make yourself available to process and record everything you see or at least anything that may help you.
A must stop if you are in the ceramic industry and if you can travel outside of China is traveling to Bologna Italy to the yearly fair that is held there and since you are in Italy already it wouldn’t hurt going to Verona and Venice just less than two hours away. Maybe at this moment the second best option would be traveling to Coverings fair held in Orlando, sometimes Chicago, last year Atlanta but the following year would be in Las Vegas (Disneyland for the adults). Here you can see the most modern hotels that seem to be in constant competition for having the best Restaurants, Shows, Bars, Nightclubs, etc., and certainly worth watching. Great architecture, decoration, designs, etc., that you can only find in this city. And since you are already in Las Vegas it is easy to go to Los Angeles, San Francisco or San Diego, great choices to go see the modern USA.
The third option is traveling to the Fair that used to be pretty good in Valencia Spain CEVISAMA in the month of February. Maybe this fair is not very popular among Chinese because of its proximity to CNY. But if you go you can also go to great cities nearby where you can go and see great things like Barcelona.
Right now I am in Indonesia during this Chinese national holiday. And to be more precise I am in Bali.
This is my second trip here. I liked it so much the first time I came that my wife and I decided to come here again. We like the atmosphere, weather, hospitality and also the architecture, creativity of the Balinese people, these guys are unbelievable craftsmen.
I see here many colors, forms, styles, different and interesting designs and applications of product that hopefully will help me get inspired for future new product launches, space designs or decoration for our business.
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